Published on August 25, 2025
OHTLMC's New Commercial Puts Community at the Heart of Its "Top 100 Rural Hospital" Success
The first commercial for Owensboro Health Twin Lakes Medical Center (OHTLMC) is turning heads—not just because of its recent accolade as a Top 100 Rural Hospital but also because of its deeply personal and community-centered focus.
The advertising campaign proudly highlights the hospital's recent recognition as a "Top 100 Rural & Community Hospital" by The Chartis Center for Rural Health, an honor that the hospital's leadership attributes directly to the dedication of its team members.
The commercial features OHTLMC's very own doctors, nurses, and team members, including Dr. Ted Rogers, Stacey Wilt, and Patricia Fulkerson. Viewers also see Todd Bullock, an APRN, sharing a heartwarming moment with his grandson, as well as Emily Travis from the ED with her three daughters. These are the same people who live in the community, see their neighbors at the local hardware store and care for their friends and families every day. This underscores the message that the hospital's excellence is a reflection of the people who serve there.
“Our team members are the heart and soul of our hospital and our communities," said Ashley Herrington, CEO of Owensboro Health Twin Lakes Medical Center. "When we were named a Top 100 Rural Hospital, it was a testament to the compassionate and high quality care provided by these team members. It’s about team members who made a choice to serve their friends and neighbors. That's a special kind of commitment and it's what truly sets us apart."
The commercial serves as a powerful visual bridging the gap between national recognition and local pride. It reminds viewers that behind the medical equipment and services offered are familiar faces who are committed to the well-being of the communities they serve.
The ad campaign is part of OHTLMC's broader effort to reinforce its role as a vital community partner. It is a story of hometown heroes, a celebration of local talent and a promise that the best healthcare is often found right where you call home.
About Owensboro Health
Owensboro Health is a nonprofit health system with a mission to heal the sick and to improve the health of the communities it serves in Kentucky and Indiana. The system includes Owensboro Health Regional Hospital, nationally recognized for design, architecture and engineering; Owensboro Health Muhlenberg Community Hospital; Owensboro Health Twin Lakes Medical Center; the Owensboro Health Medical Group comprised of over 350 providers at more than 30 locations; four outpatient Healthplex facilities, a certified medical fitness facility, the Healthpark; a weight management program, and the Mitchell Memorial Cancer Center.
On average each year, we have more than 19,000 inpatient admissions, deliver 2,000 babies and provide the region’s only Level III NICU. Owensboro Health physicians perform nearly 33,000 surgical procedures, including nearly 150 open-heart surgeries. Our physicians and staff have 90,000 Emergency Department visits and more than 1.25 million outpatient visits annually. Visit our home page for more information.